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ABOUT CGTB

ABOUT US 

At COOLGiRL thebrand, we are committed to empowering Black women to prioritize self-care through our carefully curated lifestyle offerings and supportive community. Our flagship product is a collection of hand-poured soy wax candles, inspired by and designed for Black women.

We take pride in using high quality materials to create our candles, including 100% soy wax and all natural cotton wicks. This not only ensures a healthier burning experience for you, but also helps us to reduce our environmental impact.

As a community-driven brand, we invite you to join us on Instagram @COOLGiRLthebrand to stay connected and engaged with our mission. 

THE MISSION

At our core, we are dedicated to empowering Black women to prioritize their wellbeing through daily self-care rituals. We recognize that Black women often face unique and ongoing challenges that can contribute to stress and anxiety, and we believe that regular self-care practices can be transformative in promoting physical, emotional, and mental health.

Our brand is committed to creating a safe and supportive community that normalizes self-care and celebrates the beauty and resilience of Black women. We strive to cultivate a space where Black women feel loved, seen, and valued for all that they are.

Through our products and community, we aim to inspire and empower Black women to make self-care a non-negotiable part of their daily routine. We're excited to continue to grow this community of Black women joining us on this journey of self-love and wellness.

  THE FOUNDER

Annastasia Rosip is the founded COOLGiRL thebrand in 2021. With a passion for empowering Black women to take charge of their wellbeing, Annastasia was inspired to create a brand that filled a gap in the wellness industry.

After years working in a stress-inducing career and navigating the challenges of the pandemic, Annastasia embarked on her own self-care journey. However, she quickly realized that the wellness industry was lacking intentionality when it came to including and catering to the unique experiences of Black women.

Determined to create a solution, Annastasia founded COOLGiRL thebrand as a home base for Black women's self-care journeys. Through carefully curated products and a supportive community, the brand places Black women at the center of the wellness conversation, providing the tools and resources they need to prioritize their wellbeing.

Annastasia's vision is to create a world where self-care is not only normalized, but prioritized and celebrated as an essential aspect of daily life.